The original · Since 2013
The CUSHIONI Foam Block Story This is how the easiest way to change a wall began.
In 2013, QONE created the world's first peel-and-stick 3D foam block. Not as insulation, but as interior décor that anyone could put up in 30 minutes.
- 2013World first
- IdeaDesigned as décor
- LaunchNobody wanted it
- On airOne broadcast, sold out
- TodayExported worldwide
01
2013: a new kind of wallpaper
CUSHIONI Foam Block was developed by QONE in 2013, a world first. At the time, wallpaper made from PE foam sheet meant just one thing: flat insulation wallpaper.
We had been producing insulation wallpaper in Korea for years, and we decided to create something genuinely new.
02
Designed as décor, not insulation
We wanted a product thicker than insulation wallpaper, with better thermal performance, and easier to use. Above all, it had to be beautiful: something that could change the feel of a room.
So from day one we approached it as an interior product, not as an insulation material.
03
A new wall in 30 minutes
The goal was clear. Anyone, at low cost, should be able to transform a room in 30 minutes to an hour.
In Korea, re-papering a wall is expensive and hard work. The home has to be emptied for at least a day, and windows stay shut while the paste dries. So even when a wall had problems, people rarely changed it.
CUSHIONI Foam Block is self-adhesive: peel and stick. Anyone can change a wall themselves, easily.
04
A launch nobody wanted
The launch was not smooth. Everyone hesitated at a product they had never seen, and even the hypermarkets and TV home shopping channels we already supplied found it hard to take on.
We approached many home shopping companies. Only one said yes, and we were given a single broadcast.
05
One broadcast, sold out
That broadcast sold out in minutes. It went on to sell out dozens more times, becoming the biggest home shopping hit in the history of interior products.
From there, our product began shipping to customers around the world.
Anyone, at low cost, can transform a room in 30 minutes to an hour.
06
Why customers still choose the original
Many similar products are sold today. Yet customers who know the value of the original still insist on our Korean-made product, for its quality, design, consistent quality control and safety.
We are glad to offer the original with even better quality and pricing. Visit us anytime and we will show you what original quality means.
Quality One. That's QONE.
Our company name comes from Quality One. We will keep supplying products worthy of that name. Thank you.
QONE Corporation, Korea
